Here is a case study proving video to be effective in sales – with “salespersons closing 25 percent more deals.” NOTE, this type of video sits on a website and is “passive” marketing. IMAGINE how powerful the ability to “actively” send videos out to prospects and leads is! (that’s where Vipe comes in)
Video proven effective in Sales
June 5, 2009 by AdamGitomer believes “best example of sales trump is video testimonials”
April 21, 2009 by AdamJeffrey Gitomer, author of The Little Red Book of Selling, writes a powerful blog article titled, “What’s the difference between sales trump and Donald Trump?”
Hint – he believes video is one of the most powerful forms of sales trump.
Check out the article in entirety here and come back to Vipe to learn how to benefit from video in your sales process
GreenLodgingNews.com Features Vipe Hospitality Press Release
April 21, 2009 by AdamGreenLodgingNews.com, lodging’s leading environmental news source, picked up Vipe’s Hospitality press release. Vipe is helping hoteliers minimize the need for printed marketing collateral.
Vipe featured in Hotel-Blogs.com!
March 16, 2009 by AdamGuillaume of Hotel-Blogs, wrote positively about Vipe on Friday. Here is the article. Vipe is helping hotels make it through the recession and the word is starting to spread!
Vipe makes USA Today!
March 10, 2009 by AdamVipe was blogged about on USA Today’s Hotel Hotsheet blog by Kitty Yancey. Check out the article here.
CEO Adam Peterson writes first column on RecruitingBlogs.com
January 12, 2009 by AdamI am happy and proud to report that I have been given a column on RecruitingBlogs.com. The esteemed Jason Davis has allowed me to write a weekly column applying business advice to the recruiting industry.
My first column was titled “Why you should increase your marketing and advertising budgets in a recession.” Read it and let me know what you think.
Also, stand by for my next post – they will be appearing every Tuesday.
Vipe mentioned in Bersin & Associates Blog
December 29, 2008 by AdamIn an incredibly interesting blog article written by a new member to the Bersin & Associates team, Madeline Laurano, Vipe was mentioned as a new “solution provider.”
Hopefully you read the entire article as it is one of the more refreshing ones I have come across in the past several months. Recruiters: opportunities are still out there, now is the time to put on your business cap and get strategic. If companies are hiring what can you do to get the orders??? (hint – contact me 
)
Vipe Mentioned by Kevin Wheeler on ERE.net
December 18, 2008 by AdamToday Vipe was mentioned in a wonderfully thought out and well written article by Kevin Wheeler. The article, Video is About to Become King – Are You Ready? discusses Kevin’s vision for the space and also breaks down the different types of video currently existing in the industry into categories.
The first category he discusses, Branding and Positioning Promotion, mentions Vipe! Kevin’s quote is, “Still another in this expanding arena is Vipe, an organization that serves both the corporate marketing effort as well as the candidate.”
Thank you Kevin and all of you who have continued to support Vipe!
Vipe makes the news thanks to Adam Connors, CEO of Spire Search Partners
December 11, 2008 by AdamLast Sunday, December 7th, one of Vipe’s customers plugged Vipe on My9TV – a tv station local to the tri-state region on the east coast. Adam Connors, CEO of Spire Search Partners, was interviewed by newsanchor Brenda Blackman about how job seekers can stand out in today’s economy.
Discussing many strategies, Adam included a blurb about how recruiters using Vipe were helping their candidates stand out.
Furthermore, a video introduction of Adam, powered by Vipe, was made available in a press release.
You can also check out the video introduction here: http://www.vipepower.com/Company/789SSMEPNUJC
In the stresses of a poor economy, a simple “Thank You” can go a long ways!
December 4, 2008 by AdamManagement Action Programs Inc. (MAP) had a quarterly CEO Survey (conducted by Vantage Research) that had some intriguing results. You can view the entire write up here, but here is a compelling quote:
“This latest MAP survey shows that the number-one business practice — ‘open communication between management and employees’ — was mentioned nearly twice as frequently as ‘receiving raises,’” says Allan Hauptfeld, principal of Vantage Research & Consulting (info@vantage-research.com) of Valencia, Calif. “Clearly, a work environment where employees are recognized as part of the team is more valuable than simply receiving a paycheck.”
To all those managers out there let me repeat, “a work environment where employees are recognized as part of the team is more valuable than simply receiving a paycheck.”
Especially in tough times, it is important to recognize your staff, and for that matter, probably not a bad idea to let your customers, vendors and even your own bosses know that you appreciate them as well.
This is exactly what Vipe can help you do, and for any of you who are interested in learning more. Let me know.
