Grant Crowell of ReeLSEO interviews Stanford Psychology Professor about Video and Business
Grant Crowell, a regular contributor to ReeLSEO, the online video marketer’s guide, interviewed Professor BJ Fogg about the effectiveness and challenges of using video in business.
Some surprising answers came from Dr. Fogg including quotes like “Video has become one of the most effective ways to motivate people towards certain behaviors.” and “…the biggest challenge I’m seeing, when I work with brands or large organizations, is that they’re afraid to dive in.”
Read the entire article to learn more about how nimble companies are succeeding because they are trying video, whereas large organizations holding back because they want video to be “perfect” are losing out.
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Categories: Video Marketing
Adam Peterson, ReelSEO, Video Marketing, video sales, Vipe
